Brand Guidelines

Our brand identity.

Official guidelines for using the Tech With Us brand, logo, colors, and assets. Everything you need for press, partnerships, and media use.

Logo

The Tech With Us mark

Our logo combines a neural-organic form with circuit connectors โ€” representing the intersection of human creativity and technical precision. The logomark can be used independently or alongside the wordmark.

TECH WITH USOn Dark โ€” Primary
TECH WITH USOn Light โ€” Secondary
Usage Rules

Do's and don'ts

โœ… Do

  • โ€ขUse the official logo files provided without modification
  • โ€ขMaintain clear space equal to the height of the 'T' around the logo
  • โ€ขUse on dark backgrounds for best brand consistency
  • โ€ขUse the gradient version as the primary logo treatment
  • โ€ขLink back to techwithus.com when displaying our logo

๐Ÿšซ Don't

  • โ€ขAlter the logo colors, proportions, or typeface
  • โ€ขPlace the logo on busy or low-contrast backgrounds
  • โ€ขRotate, skew, or add effects (shadows, outlines, etc.)
  • โ€ขUse the logo smaller than 24px in height
  • โ€ขCombine the logo with other company logos in a way that implies partnership without approval
Color Palette

Brand colors

Our color palette is rooted in deep navy backgrounds with vibrant violet and cyan accents. This combination conveys technical sophistication and modern innovation.

Violet#7C3AED

Primary brand color โ€” CTAs, accents, gradient start

Cyan#06B6D4

Secondary brand color โ€” highlights, gradient end

Deep Navy#060B18

Primary background โ€” all pages and surfaces

Dark Surface#0D1117

Card backgrounds, footer, elevated surfaces

White#F1F5F9

Primary text color on dark backgrounds

Muted#94A3B8

Secondary text, descriptions, captions

Typography

Typeface

We use Inter as our primary typeface across all digital products and communications. It offers excellent readability at all sizes and supports a full range of weights for visual hierarchy.

Aa
Inter
Weights: 400 โ€“ 800

Primary typeface for all UI, body text, and headings

Aa
System Sans-Serif
Weights: 400 โ€“ 700

Fallback typeface when Inter is unavailable

Questions?

Need brand assets or have questions?

If you need additional logo formats, custom brand assets, or have questions about usage โ€” our team is happy to help.

Contact Brand TeamPress & News